New Normal New Year’s Resolutions

By Andy Isaac & Tom Lander

Does your 65-hour workweek leave you feeling more soulless than your ‘big idea’ after 8 rounds of client feedback? Of course it does, we’re only human. Times are changing in Adland, and as the people that make it up are (thankfully) becoming more and more diverse, so should the ways in which we’re able to work. 

For the last year and a half, we’ve been running a tight but flexible ship at VERSA. Provided you get your 38 hours a week done, your Wednesday’s no longer belong to ‘The Man’, and now belong to you. Do a half-day, do a full day, or do a full day of nothing, everyone, creative or not, works better with a little bit of freedom. 

I wanted to know what some of our creatives had in store for 2020’s flexi-wednesdays, so here we go. Straight from the solutions-focused, relentlessly-passionate-horse’s mouth.

Flexibility is the key to creating an incredibly efficient and incredibly fun working environment. Whatever our plans for 2020, we all have lives that lie outside the 9-5, and acknowledging that is a powerful step in the right direction. Of course we do, we’re only human.